Article overview | Veggies First

What's growing on?

News &

blogs

How to recognise a Sweet Palermo by its appearance

5 tasty ways to prepare a sweet pointed pepper

melon

How to choose the perfect melon?

25 February 2025

Effortless summer meals with sweet pointed peppers

01 January 2025

Create a salad to share at work

01 January 2025

How to turn a salad into Winter comfort food

Elevate your grilling skills to a greener level

Sweet Palermo® - the sweetest pointed pepper

How To Plan Your Way To The Easiest Family Christmas Dinner Yet

15 January 2021

3 delicious recipes to make using vegetable pulp from the juicer

10 pantry must-have ingredients

welke groente in de koelkast

Not all varieties of vegetables should be stored in the fridge. So, which can, and which can't?

Get to know Veggies First

Frequently

Asked

Questions

Veggies First is a movement to rethink the role of vegetables in our daily lives. We believe veggies aren’t just a side dish—they deserve to shine. They make us feel good, yet they’re still underrated, and often hard to find in everyday options. We’re here to change that.

Through bold ideas, practical support, and real-world action, Veggies First empowers people to choose vegetables more often—at home and out of home. We want to make veggies the easy, tasty, and rewarding choice. Anytime, anywhere.

Yes please! One of our core goals is to improve the availability of vegetables—making it easier to enjoy veggies, no matter where you are. We are always looking for partners who share that vision. If you’re a retailer, a restaurant, or fellow veggie enthusiast who wants to join the mission, let’s talk. Reach out via our website or DM us anytime.

Not at all. Whether you're vegan, flexitarian, or a meat lover, Veggies First is for anyone who wants to eat better—starting with more veggies on your plate. We make it easy (and enjoyable) to add veggies to your daily routine, no matter your lifestyle.

Glad you asked! Start small. Add an extra veggie to your lunch. Swap one snack for a veggie. Try one of our tips or hacks to build new habits without overhauling your routine. We’re here to make veggies feel less like a chore and more like a win—every time you choose them. Check out social channels for easy ideas to get started!